As the world continues to open up and many of us start to venture out again our clients are telling us they are ready for change, a renewal that extends to their wardrobes.
Here are the trends in our data, also included in today’s Q3 earnings update, that give us a view into what’s ahead for apparel retail as we emerge from the pandemic and beyond.
Clients want to scale back on sweats, and dress up a little, whether for special occasions, vacation, IRL work or every day:
But while they are excited about newness and dressing up again, new preferences around comfort and fit are here to stay:
They’re also telling us exactly how they’re thinking and feeling in notes to their Stylists. Here’s what we’re hearing:
“Looking forward to rocking some prints and colors that are much more bold than what I was wearing – bright big prints that bring happy vibes.”
“I’ve been wearing athleisure for a LONG TIME now, but I’m looking forward to “dressing up” when I go back into the office.”
“I want to wear loose clothes, as close to pajamas and sweat pants as I can manage while not being embarrassed!”
We were here to help our clients transition into work-from-home, and are here to help our now 4.1 million clients again with outfits and items that are a perfect fit for their new normals.